Pullman Melbourne on the Park

Pullman Melbourne on the Park collaborated with Centrepiece at Melbourne Park and the Melbourne Cricket Ground (MCG) to create an iconic event experience for a corporate group. This partnership leveraged the unique positioning of Pullman within Melbourne’s Sports and Entertainment Precinct, offering delegates access to world-renowned venues and bespoke experiences. The event was designed to balance business objectives with unforgettable leisure activities, taking full advantage of Melbourne’s rich sporting heritage.

The collaboration delivered a multi-venue event, with Pullman Melbourne on the Park serving as the central hub for accommodation and hospitality. Delegates enjoyed proximity to both the MCG and Centrepiece, where they experienced exclusive tours of the MCG, gaining behind-the-scenes access to the players' change rooms, media centres, and the famous turf. This iconic venue, coupled with Centrepiece’s state-of-the-art conference facilities, created a seamless blend of formal business settings and immersive local experiences. Delegates were treated to interactive workshops, live sporting displays, and engaging food and beverage offerings that further emphasized the Melbourne experience.

The client’s brief focused on creating an event that not only facilitated business presentations and networking but also showcased Melbourne’s cultural and sporting identity. They sought a program that balanced corporate productivity with dynamic, immersive experiences to leave a lasting impression on attendees. The event needed to be tailored, offering a mix of structured conferencing with unique after-hours activities that reflected the city’s character.

Pullman Melbourne on the Park delivered on this vision by expertly managing logistics across the multiple venues and ensuring a seamless experience for all 400 delegates. The hotel provided exceptional service, from handling accommodation to arranging curated dining options and special activations during the event. Pullman’s team worked closely with the MCG and Centrepiece to meet the client’s needs, ensuring that the event was smooth, engaging, and memorable. The hotel’s attention to detail, personalized services, and close proximity to key event locations made it the perfect base for delegates to relax and recharge in between sessions.

The event spanned four days and saw over 400 delegates experience the best of Melbourne’s event offerings, with Pullman Melbourne on the Park at the heart of the program’s success. The collaboration not only met but exceeded the client’s expectations, blending business with entertainment in an iconic setting.